Secrets of List Building

Mass Email Lists

2007-12-19T04:54:00.000-08:00

List Building Secret #24 - Don't Buy Mass Email Lists

I was just reading a post on a well known marketing forum today and I read a
post from one guy who said he had access to a list of 800,000 email addresses from people who were interested in making money.

He said his friend owned the list and was willing to let him use it for a mailing,
but he said not to mention his name at all in the mailing.

This should have been the first alarm bell for this guy. Not to mention that this guy wasn't sure how the list was compiled or how the people subscribed to this list.

It wasn't even just one big mailing list, it was a bunch of lists stuck together.

If this guy does decide to mail to this list, he will be accused of spam, he will get into major trouble and he will NOT make any money worth the effort.

Never EVER send emails out to lists you don’t know anything about EVER. Never buy bulk email lists.

Keep Newsletters Off Spam Lists

2007-12-19T04:51:00.000-08:00

List Building Secret #23 - Make Sure To Keep Your
Newsletter Off Spam Lists!

Here are some very useful tips to make sure you stay out of hot water when it
comes to being called a spammer.

* Make Sure Your Email Message is Compliant with the CAN-SPAM Law.

* Make sure your list is double opt-in

* Keep detailed records of all subscribes and unsubscribes. IP addresses, when they subscribed when they unsubscribed.

* Don't ever purchase bulk email lists or harvest emails from the Internet

* If you use co-registration companies, make sure they are reputable and don't use shady methods of traffic gathering.

* If you have an Affiliate Program, make sure you include an "anti-spam"
provision in your agreement.

* Avoid using spam trigger words like "spam, free, special, guaranteed" etc....

Dynamic Email Signature

2007-12-19T04:49:00.000-08:00

List Building Secret #22 - Use A Dynamic Email Signature

This is so simple, yet people forget to even do it or do it properly. If you send out quite a few emails every day, this is a great method to pick up some new subscribers.

All you need to do is at the end of each email you send out, have a 4 line ad for your newsletter. You could use a classified ad you've already written for ezine advertising.

You will be surprised how many people will sign up for your newsletter.

Networking

2007-12-18T07:29:00.000-08:00

List Building Secret #21 - Network All You Can

Every where you go, network with people. You never know exactly who you
might run into. Let as many people as you can know about what you do and that your the best at it.

Going to seminars and trade events is a great way to network with people in your markets and a great way to start building relationships with key online
businesses.

You never know who might be able to help you with something down the track.

Top Sporsorship Ads in Ezines

2007-12-18T07:27:00.000-08:00

List Building Secret #20 - Use Top Sponsorship Ad's In
Ezines

These ads are at the top of the newsletter and are usually the first thing people
read. They usually cost about half the price of a solo ad, but they usually don't pull anywhere near as well.

They are also usually 5 to 8 lines long, and you should really concentrate on your headline, and leading them straight to your autoresponder.

Recommended Resource
http://tinyurl.com/2fkrom

Ezine Classified Advertising

2007-12-18T07:25:00.000-08:00

List Building Secret #19 - Use Classified Advertising In
Ezines

These are small ads, usually four or five lines long that go out in the ezine itself.
They don't work anywhere as well as solo ads, but they are cheap as chips. The secret here again is to write a very compelling headline.

The best way to use classified ads (the best way to use any advertising on the
Internet) is to send them straight to your opt-in mailing list from the ad, where you might be promoting a free course via autoresponder all about your product. Once you have their email address, you can contact them over and over again
until they buy or unsubscribe.

This is by far the best method of advertising with classified ads.

Recommended Resources
http://tinyurl.com/2a743k

Ezine Solo Ads

2007-12-15T09:03:00.000-08:00

List Building Secret #18 - Buy Ezine Solo Ads

When ever I advertise with ezines it's usually solely with Solo Ads. These are ads that are sent out by themselves, unlike classified and other ads that go out in the ezine itself.

This ad will go out by itself, so it needs to be a fairly good length. While some people say shorter ads work better for the simple fact the reader has less to read, in reality, a very well written longer solo ad will pull much much better!!!

There are usually word and length limits to these ads so when you are creating them, it might be good to check around at what the normal length of a solo ad is in your industry.

You might even check out the posting guidelines for other ezines so you can know exactly how long they like their solo ads.

The best bet to make a compelling solo ad is to work really hard on the headline. If you can write a very compelling headline for your ad, the rest of the ad should follow.

Recommended Resource
http://10bestdeal.instantaw.hop.clickbank.net/

Thank You Page for Subscribers

2007-12-15T09:02:00.000-08:00

List Building Secret #17 - Thank You For Subscribing Page

Simple enough. Get a group of publishers together and tell them you want to send new subscribers of your ezine to a page that recommends signing up for their ezine and that they do the same.

You see it all the time. You subscribe to an ezine you see on a website and once you subscribe you are taken to another page that recommends other peoples newsletters that you should join.

This is pretty much a localized version of co-registration, but it costs you nothing.

Article Recommendations

2007-12-15T09:00:00.000-08:00

List Building Secret #16 - Do An Article Recommendation

This is something that Greg Schliesmann teaches and I only wish I was one of the publishers he joint ventured with in this deal, as it resulted in thousands of new subscribers for everyone involved.

What you do with this idea is get together 4 or 5 publishers again, they could be the same ones as before and get them to agree on running an article that you wrote.

That's it, nothing tricky, and if they agree to running this article they will get thousands of new subscribers virtually overnight.

Contests

2007-12-15T08:59:00.000-08:00

List Building Secret #15 - Setup A Contest

This is my favorite method. Basically what it is is you get a group of publishers all to agree on running a contest to their lists and you run the same contest to your list.

To enter this contest, these subscribers from your list must subscribe to the other publishers lists and vice versa.

The contest could be for anything, depending on your market. Perhaps the publishers you contact all have ebooks for sale, you could give a free copy of all your ebooks out to the winner. Anything with value with work.

Trading Ads with Publishers

2007-12-15T08:55:00.000-08:00

List Building Secret #14 - Trade Ads With Other Publishers

This is a simple method of generating new subscribers instantly. Basically, you
place an ad for other publishers newsletters in your newsletter and they do the same for you in return.

It's not something I'm a huge fan of, but it does work. But there are a few tips you should know.

Trading ad's for ad's with other publishers works well when your mailing list is small and growing rapidly. It's very hard to find suitable ad swapping deals that are worth your while when you have 10,000 or more subscribers.

So how can you find publishers that are looking to trade ad's? Easy! Do a Google search for the following.

"your market here ezine"

Example:

"Gardening Ezine"
"Gardening Newsletter"

Then just contact all the publishers you can and ask them if they are willing to trade ad space in their newsletter for ad space in your newsletter.

Free Forum Posting

2007-12-15T08:54:00.000-08:00

List Building Secret #13 - Use Free Forum Posting

This is a great way to get not only more subscribers for your newsletter but
recognized as an expert in your field. By posting helpful suggestions in forums in your market, you will get a lot of good attention.

What most people have a problem with is not writing good posts, but finding the forums to post in.

Now that work is done for you. Just enter the topic your newsletter is on into the website address below and you will find all the forums you could possibly want on those subjects.

Use a Good Autoresponder

2007-12-15T08:53:00.000-08:00

List Building Secret #12 - Use A Paid For And Well Known
Autoresponder

I can't stress this enough. Don't use free Autoresponders or mailing lists! These
services can go down at anytime and are not professional looking at all.

Plus they also get used for spamming and are abused badly.

I use Aweber.com and never had any problems at all. They offer all I need.

Recommended Resources
http://www.aweber.com/?223813

Archiving Newsletters

2007-12-15T08:51:00.000-08:00

List Building Secret #11 - Archive Your Newsletter Copies

Sometimes people are hesitant to give any sort of information away over the
Internet, especially there email addresses even if what you are offering is free, due to spam.

But if you allow people to read your back issues without having to signup for your newsletter, this will show them what type of content you do write and will make them want to join.

MP3s to Get Subscribers

2007-12-15T08:40:00.000-08:00

List Building Secret #10 - Using Mp3s To Get More Subscribers

Doing audio interviews with experts in your field also is a great idea to get more subscribers. I'm not going to get into how to create audio products as that's a whole other book, but interviewing experts over the phone and recording it on mp3 will get your newsletter splashed all over the Internet, especially in fields other then Internet marketing where people don't expect to get this much quality information for free.

Sales Letters

2007-12-15T08:38:00.000-08:00

List Building Secret #9 - Use A Sales Letter To Get Subscribers

This is something I've seen a lot of lately. People using direct sales letters to get
new subscribers for their newsletter. They are actually creating a sales letter like they would for a product they are selling, and at the end of it, instead of an order button, they have a subscribe here button.

Free Articles

2007-12-12T04:28:00.000-08:00

List Building Secret #8 - Write Free Articles

While it's a given you will put your newsletter subscribe address in your resource
box at the end of the article, this is not the best way to get people to subscribe to your newsletter.

The best way is to write a few free E-courses that people can subscribe to via an
autoresponder and weave the links into your article.

Here is what I mean, and I can tell you now, HARDLY ANYONE is doing this.

Let's say you have a newsletter on Ice Fishing and you're in the middle of writing a few articles to send out for publication. Here is what I would do.

I would go to Aweber.com, buy a monthly subscription to their service and then
start writing up 2 or 3 free e-courses on all things to do with Ice Fishing and plug them into my autoresponder.

Recommended Resourceshttp://www.aweber.com/?223813

Leads With Co-Registration

2007-12-12T04:27:00.000-08:00

List Building Secret #7 - Buy Leads With Co-Registration

Quick and easy way to get subscribers, but not the best way. That's how I describe Co-registration.

Some marketers swear by it and have great results, others fail and have to throw out the entire list they brought because it's riddled with fake addresses, spam complaints and basically freebie seekers.

So what is Co-registration?

Basically its building lists by buying subscribers from a 3rd party service. Here is how Dr Ralph Wilson put it.....

"Co-registration is a widely-used approach to increase the size of your e-mail lists. Co-registration works this way: After completing a subscription form or upon leaving a website, visitors are invited to subscribe to one or more e-zines.

Name Squeeze Pages

2007-12-12T04:25:00.000-08:00

List Building Secret #6 -Use Name Squeeze Pages

Name Squeeze is a big buzz word lately and it's something people having been
beating to death, but it really does work. Basically, what a name squeeze page is, is a simple subscribe form that then leads them to either a free report or a sales letter.

Recommended Resources
http://10bestdeal.estelleb.hop.clickbank.net/

Pop Up Windows

2007-12-12T04:23:00.000-08:00

List Building Secret #5 - Use Pop Up Windows

Pop up windows are still effective ways to get subscribers, especially in niche
markets.

Creating popups on your website is as easy as pie. There is however a few different type of popup windows you can use.

The pop up window on exit, which pops up after you leave a website and the
popup window on entry which obviously pops up when you first go to a website.

I prefer the exit popup. So when someone leaves a page on your website they get a popup window asking them to subscribe to your newsletter.

Free Viral Ebooks

2007-12-12T04:22:00.000-08:00

List Building Secret #4 - Use Free Viral Ebooks To Get New
Subscribers

Want to get thousands of new subscribers for your ezine without spending a cent on advertising and you've tried all the methods above but you still want more?

Viral marketing is the way to go! Writing viral ebooks that get passed around

Writing viral books is nothing new, but it's still a great way to get your newsletter noticed.

Outstanding Bonus Or Gift

2007-12-12T04:21:00.000-08:00

List Building Secret #3 - Offer An Outstanding Bonus Or Gift

The best way to offer a freebie is to create one yourself and not something you have reprint rights to with 500 other people. You want it to be unique, and you want it to be something that plugs your newsletter heavily.

More Subscription Boxes

2007-12-12T04:20:00.000-08:00

List Building Secret #2 - Add More Subscription Boxes To
Your Website

Sounds simple enough, but few people actually do it. If you have a 100 page
website, you should have 100 newsletter subscribe boxes on your website.

Make Your Content Relevant

2007-12-12T04:19:00.000-08:00

List Building Secret #1 - Make Your Content Relevant Keeps
Your Subscribers Happy And Boosts The Amount Of People
Who Will Recommend Your Newsletter To Their Friends.

One of the biggest problems I see newsletter and ezine publishers having online is that they write about subjects no one in their market is interested in. They just write about whatever they think people want to know about without doing any of the research, which is a huge no no.

Introduction

2007-12-08T12:56:00.000-08:00

“30 Of The Best List
Building Secrets
Exposed!”

How To Suck In Subscribers And Explode Your Opt-In Lists Without Breaking The Bank!

Congratulations:

You now have rights to this mini-book. You can
• Sell it for a profit to any person or any site as you so desire.
• Give it away to subscribers , friends and family

You CANNOT
• Amend the contents in any way

Copyright © Peter Lawrence

Dear Internet Marketer,

My name is Peter Lawrence and I own the site at www.OnlineCashSuccess.com
My Other sites include:

www.FlatAbsForever.com
www.USsatelliteTVPC.com
www.YourDogTrainer.info

If you ever need to contact me, you can do so at
Plawrence193@gmail.com

What This Guide Is About And Who It's For

.

The money is in the list!

And in this book I'm going to show you how to add thousands of quality subscribers to your list without spending a fortune in the process.

So let's get started!

Peter Lawrence